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Item #:
29322269
Customer Service vs. Customer Experience: La guia del CEO (Spanish Edition)
Item #:
29322269
TMT 80
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What Stands Out
CEO Insights
Provides valuable perspectives specifically for CEOs, helping them shape effective customer service and experience strategies that align with business goals and drive organizational success.
Comprehensive Guide
An extensive resource covering essential principles and practices, enabling leaders to enhance customer interactions while addressing common challenges in the customer service landscape.
Bilingual Relevance
Written in Spanish, this guide caters to a growing Spanish-speaking audience, making it accessible and relevant in diverse business environments and fostering better communication.
Product Details
- Explores the challenges of companies in providing quality service and experiences to customers
- Addresses the impact of employees' personal experiences on customer service
- Examines the ineffectiveness of customer service training in many companies
- Emphasizes the difference between being courteous and creating a genuine customer experience
- Provides a professional guide for transforming teams to focus on customer experience
- Relevant for employees working in customer service or other areas of the company
| Publisher | Independently published |
| Publication date | September 26, 2019 |
| Language | Spanish |
| Print length | 260 pages |
| ISBN-10 | 1695868420 |
| ISBN-13 | 978-1695868427 |
| Item Weight | 9.1 ounces (257.99 grams) |
| Dimensions | 5 x 0.59 x 8 inches (12.7 x 1.5 x 20.3 cm) |
Who Should Buy?
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Business Leaders
CEOs and executives looking to enhance their understanding of customer service and experience for strategic advantages.
-
Customer Support Teams
Professionals in customer service roles seeking to improve their skills and knowledge for better customer interactions.
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Marketing Professionals
Marketers aiming to align their strategies with customer experience principles for effective brand engagement.
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Casual Readers
Individuals not interested in business concepts who may find the content too technical or in-depth.
Product Description
Customer Service vs. Customer Experience: La guia del CEO (Spanish Edition)
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Customer Questions & Answers
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Question:
What is the focus of this book?
Answer: The book focuses on transforming customer service teams to provide enriching customer experiences. -
Question:
Is this book suitable for all employees?
Answer: Yes, it is designed for all employees, regardless of their department. -
Question:
How can this book benefit my business?
Answer: It offers professional guidance to improve customer interactions, leading to better customer satisfaction and loyalty. -
Question:
What does this book focus on?
Answer: This book focuses on the difference between customer service and customer experience, and provides a practical guide for creating exceptional customer experiences.
Education Theory Editorial Review
La guia del CEO Spanish Edition Paperback is an excellent book that offers detailed insights into creating exceptional customer experiences. With its practical guidance, concepts, advice, examples, and comparisons, this book helps readers understand the difference between customer service and customer experience. It serves as a pocket manual that facilitates the implementation of a customer-centric organizational approach.
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Pros
- Comprehensive coverage of creating exceptional customer experiences
- Practical guidance and examples for implementation
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Features & Benefits
- Learn why companies often fail to deliver quality customer service.
- Understand the impact of employee mood on customer interactions.
- Explore the difference between friendly employees and genuine customer experiences.
- Discover how to transform your team to create memorable customer experiences.
- Get actionable insights applicable to all departments within the company.
- Avoid the common pitfalls that lead to wasted resources in customer service.
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