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Item #:
36923194
Digital Marketing Essentials You Always Wanted to Know: Master Content Strategy, Social Media, SEO, Advertising, and Key Metrics for Digital Growth
75% of respondents would recommend this to a friend
Item #:
36923194
TMT 177
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This power-packed digital marketing book will help you understand the principles that boost marketing productivity and integrate your digital activities across channels to improve your marketing performance.
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What Stands Out
Comprehensive Coverage
This book provides a thorough overview of essential digital marketing concepts, making it ideal for beginners and seasoned marketers looking to refresh their knowledge and adapt to evolving digital landscapes.
Self-Learning Focus
Designed for self-directed study, this resource offers structured guidance, allowing readers to progress at their own pace while mastering practical strategies and tools relevant to today’s digital marketing environment.
Updated Strategies
Incorporating the latest trends and techniques in digital marketing, the book offers actionable insights that enable readers to implement effective campaigns, outperform their competition, and achieve measurable results in real-world scenarios.
Product Details
- Master Content Strategy, Social Media, SEO, Advertising, and Key Metrics for Digital Growth.After reading this power-packed digital marketing book, you will understand: Digital marketing basics and fundamentals How to create a content marketing framework Critical components of social media marketing Key metrics for digital marketing success The Internet has changed how we communicate, and how we tell our story, including how we market products. From corporate websites, to social media platforms, search engines, and more, there are many ways to reach your market in this digital age. The vast amount of data that can be generated (Big Data) certainly makes marketing management more complex- but also lets you understand your market better than ever before. Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to help you understand how to gain and retain happy customers through the use of digital technologies. This bookwill help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy. It shows how to integrate your digital activities across channels to improve your marketing performance. Whether you are a beginner looking to understand the basics of digital marketing or an expert marketer searching for a way to increase your digital marketing ROI, Digital Marketing Essentials You Always Wanted To Know will help you achieve all of your goals. About the Series The Self-Learning Management Series is designed to help students, new managers, career switchers and entrepreneurs learn essential management lessons. This series has marketing books, management books, accounting books and more, that have been designed to address every aspect of business across every industry. Each book includes basic fundamentals, important concepts, standard and well-known principles as well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.
| Publisher | Vibrant Publishers |
| Publication date | November 12, 2021 |
| Language | English |
| Print length | 182 pages |
| ISBN-10 | 194939543X |
| ISBN-13 | 978-1949395433 |
| Item Weight | 13.1 ounces (371.39 grams) |
| Dimensions | 5.74 x 0.63 x 8.74 inches (14.6 x 1.6 x 22.2 cm) |
| Part of series | Self-Learning Management Series |
Who Should Buy?
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Beginners in Marketing
Ideal for individuals new to digital marketing, providing foundational knowledge and practical insights to get started.
-
Small Business Owners
Helpful for entrepreneurs seeking effective digital strategies to promote their businesses without a large marketing budget.
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Self-Learners
Perfect for those who prefer studying at their own pace, offering a structured approach to mastering digital marketing.
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Advanced Marketers
Not suitable for seasoned professionals as it may cover concepts already known, lacking in-depth strategies and analytics.
Product Description
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Customer Questions & Answers
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Question:
What topics are covered in 'Digital Marketing Essentials You Always Wanted to Know'?
Answer: This comprehensive guide covers critical topics such as Social Media Marketing, Content Creation, SEO, and Marketing Strategy. It is designed for beginners and entrepreneurs, offering a straightforward approach to these complex subjects. Each chapter breaks down essential concepts, making it accessible for those new to digital marketing. You’ll find practical examples and scenarios that illustrate how these strategies can be effectively implemented in real-world situations. -
Question:
Who is the target audience for this book?
Answer: The book targets beginners and entrepreneurs who are looking to build their knowledge in digital marketing. It’s perfect for individuals starting their entrepreneurial journey or those wishing to enhance their marketing skills to grow their businesses. By presenting complex ideas in an engaging manner, the book serves as a practical resource that empowers readers to apply digital marketing tactics effectively. -
Question:
Is this book suitable for someone with no prior marketing experience?
Answer: Yes, absolutely! 'Digital Marketing Essentials You Always Wanted to Know' is crafted specifically for readers with little to no prior marketing knowledge. The author simplifies complex terminology and concepts, making them digestible and relatable for beginners. Real-life examples demonstrate the application of strategies, allowing new learners to understand and execute digital marketing principles from the get-go. -
Question:
Can this book help in developing a marketing strategy?
Answer: Certainly! This book includes essential guidelines for creating effective marketing strategies. It provides insights into identifying target audiences, selecting appropriate channels, and honing content strategies. By following the structured approach presented in the book, readers can develop tailored marketing strategies that effectively resonate with their desired demographic, enhancing communication and engagement. -
Question:
What is unique about this book compared to other digital marketing resources?
Answer: Unlike many other resources, this book focuses on simplifying digital marketing concepts for beginners. Its structured learning approach, combined with actionable insights and relatable examples, sets it apart. Readers are not just introduced to theory but also equipped with practical tools to apply what they learn in real-time scenarios, making it an exceptional guide for those starting in the field. -
Question:
Are there any practical exercises included in the book?
Answer: Yes, the book includes practical exercises and case studies that help readers apply the theories they learn. These hands-on activities reinforce concepts like SEO optimization, social media engagement, and content creation. They also guide readers through the process of developing their own marketing strategies, facilitating better retention of the material and skill development. -
Question:
Does this book address recent trends in digital marketing?
Answer: Yes, the book is up to date with current trends in digital marketing, reflecting the fast-evolving nature of the field. Topics such as the importance of video content, the role of social media algorithms, and effective SEO practices in today's digital landscape are discussed. This ensures that readers are not only getting foundational knowledge but also insights that are relevant to the current market. -
Question:
What formats is 'Digital Marketing Essentials You Always Wanted to Know' available in?
Answer: The book is available in a hardcover format as part of the Self-Learning Management Series. This durable format is great for those who prefer a tactile reading experience and want a resource they can refer back to repeatedly. Its structural integrity makes it ideal for taking notes, adding personal reflections, or keeping as a reference in a professional library. -
Question:
Will this book help me with social media marketing?
Answer: Yes, the book delves into social media marketing strategies that are crucial for brand visibility and engagement. It covers the fundamentals of crafting effective posts, understanding platform algorithms, and analyzing performance metrics. Readers can expect to gain insights on how to leverage social media to build connections and grow their business presence online effectively. -
Question:
Where can I buy 'Digital Marketing Essentials You Always Wanted to Know' in Turkmenistan?
Answer: You can buy 'Digital Marketing Essentials You Always Wanted to Know' at Ubuy, a reliable online shopping platform offering diverse products, including this essential marketing guide. Ubuy provides an efficient shopping experience for customers in Turkmenistan, ensuring that you can access valuable resources like this book with ease and convenience.
Global Editorial Review
**** "Digital Marketing Essentials You Always Wanted to Know" has garnered positive feedback from readers who appreciate its clarity and accessibility, especially for those new to the field. Many have recently transitioned into careers in digital marketing and express gratitude for the book’s straightforward approach, making it an ideal choice for beginners. The logical organization of the content allows readers to easily navigate through fundamental concepts, with helpful visual aids enhancing comprehension. A standout feature is the inclusion of quizzes at the end of each chapter, which readers found beneficial for reinforcing their understanding of the material. The book not only covers the basics but also contrasts traditional and digital marketing paradigms, providing insights valuable to both novices and more seasoned marketers seeking to refresh their knowledge. Readers commend the book for breaking down complex ideas into digestible information, making strategic marketing concepts accessible. The discussion on integrating various marketing efforts resonated with many, offering a fresh perspective that aligns well with current multi-platform marketing trends. Overall, those who read the book found it to be not just useful but essential for anyone eager to succeed in online business, highlighting its effectiveness as a foundational guide in the digital marketing landscape. **
Customer Reviews & Ratings
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Pros
- Clear and accessible writing style
- Useful quizzes for understanding key concepts
- Well-organized content covering fundamental digital marketing topics
- Visual aids that enhance comprehension
- Emphasizes integration across different marketing platforms
- Engaging and applicable information for practical use
- Suitable for both beginners and experienced marketers
Cons
- May not delve deeply enough into advanced topics for seasoned professionals
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TMT 177
Order now and get it around Tuesday, October 06
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Only 4 items left in stock.
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Features & Benefits
- Understand digital marketing basics and fundamentals.
- Learn to create impactful content marketing frameworks.
- Master critical components of social media marketing.
- Discover key metrics for digital marketing success.
- Get hands-on strategies to skyrocket sales revenues.
- Tailored for beginners to experts aiming to increase digital marketing ROI.
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